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Florabundance Design Days, Design By Kiana Of Tulipina

Florabundance Inspirational Design Days 2019


We are excited to announce that the sixth annual Florabundance Inspirational Design Days is now open for registration!

The event will take place in Santa Barbara, California on January 14-16, 2019. We are excited to share our venue is the Santa Barbara wedding destination location, the Santa Barbara Woman’s Club, with outdoor patios, rustic & historical architecture, fireplaces, and a full stage. The area is lush and green with much local flora and fauna. There is plenty of room for us to work and play with our flowers.

This conference will provide workshops focusing on inspirational designing, the industry’s latest trends, social media expertise, the business end of floral, and more. Plus, an incredible bounty of exquisite flowers to design with at your fingertips!

The three day event will feature the following Designers and Presenters: Kiana Underwood of Tulipina, Hitomi Gilliam AIFD, PFCI, Holly Chapple of Holly Heider Chapple Flowers, Brian Watson of Myrtie Blue, Alicia Schwede of Flirty Fleurs, and Jessica Zimmerman.
*Celebrated as an industry TOP PHOTOGRAPHER, Corbin Gurkin will be joining us during Design Days 2019. This is an experience you cannot miss!

Come let the beauty of the American Riviera inspire your work to reach new heights!

– All cut flowers used during the event and design sessions
– Seven Unique Design & Educational Sessions (including all necessary materials)
– Professional photos of your curated designs
– Daily lunch and a wonderful closing dinner
– Opening Night Meet & Greet plus Wine Tasting at the Fess Parker Resort, Sunday, January 13th in the evening.
– $250.00 flower credit to be applied to your first or next floral order with Florabundance, to be used after the completion of Design Days 2019..
– Tour of Florabundance including breakfast, product presentations, and networking opportunities
– Transportation to and from the Fess Parker Resort to the event locations (by bus)
– Transportation from the airport provided by Fess Parker Resort (arranged with the resort)

Registration is now open for 2019!
Register for Design Days 2019 in our online store by clicking here.
If you need further information or have any questions please contact your floral consultant.

Hotel Reservations:
A block of rooms will be reserved for the event from January 13th through the 17th at Fess Parker’s DoubleTree Resort in Santa Barbara. The special room rate will be available October or until the group block is sold-out, whichever comes first.

You can now book your hotel room and receive our group rate. If you have any specific Reservation requests or challenges please contact Emily Wasem who is Fess Parker’s on-site Reservations Group Coordinator. Her e-mail address is and her direct line is 805-884-8587.

In the meantime, check out our exceptional group of presenting designers from around the country:

Kiana Underwood of Tulipina will be a speaker at Florabundance  Design Days 2018Kiana Underwood (Burlingame, California)

Kiana Underwood is the owner of Tulipina, an internationally renowned floral design studio that specializes in creating bespoke experiences for luxury weddings and events. Her use of unique color combinations and floral varieties draws admirers and floral designers from all over the world to her sold-out workshops. Her debut book, Color Me Floral, covers the secrets to designing show-stopping monochromatic arrangements for each season. She splits her time between California and New York, with her husband, Nathan, and their three children.

Kiana’s work can be seen in NY Times, Vogue, Harper’s Bazaar, Brides, Traditional Home, Elle Décor, Elle Spose, Country Living, Marie Claire, Flower Magazine, Couture Flowers, French Country Style, California Homes, Town and Country, and more.


Hitomi Gilliam AIFDHitomi Gilliam AIFD (Vancouver, British Columbia)

Hitomi Gilliam AIFD is a Japanese Canadian floral artist, keynote lecturer, demonstrator, educator and a consultant in all aspects of the Art and Business of Floral Design. She is the Creative Director for DESIGN358 (2008). She has guest-designed extensively throughout North America, England, Japan, Mexico, Taiwan, Bermuda, Singapore, Hong Kong, Australia, New Zealand, Colombia, Belgium, Korea, Oman and India. Hitomi’s biggest pleasure in life is, ‘SHARING EVERYTHING I KNOW’!!

She owned and operated Satsuki’s Florist in Mission, British Columbia for 28 years. She currently works with her son, Colin Gilliam in an Event & Education business, DESIGN358 which was established 8 years ago. Hitomi has lectured at numerous flower shows, botanical gardens, and art galleries around the world, including Philadelphia Flower Show, Newport Flower Show and Singapore Garden Festival.

Hitomi is the founding organizer of the Annual ‘Survival of the Creative Minds’ Conference in Taos, New Mexico.

Hitomi is a co-founder with Tomas De Bruyne from Belgium of ‘European Master Certification’ Program. EMC cycle 4 (2017/2018) is in progress with PART I Foundation completed in Italy and Belgium, with Mexico and North America (West Coast & East Coast) upcoming.


Holly Chapple will be presenting at Florabundance Design Days 2018Holly Chapple (Lucketts, Virginia)

Holly started her home based wedding and event floral design studio 24 years ago. Being a home based event designer allowed Holly the opportunity to stay at home and raise her 7 children. In August of 2011 her husband Evan joined the company offering lighting, drapes and event design support. Evan now develops many the props Holly designs. The HHC studio services weddings and special events in the Washington DC area, as well as destination weddings.

In 2010 Holly founded the Chapel Designers, a collective with members/designers all over the world. The Chapel Designer organization has received international recognition for its efforts to support and educate designers who service weddings and special events. Chapel Designer workshops and conferences are held throughout the year in several countries and across the United States. Holly has shared her expertise through these conferences in Russia, Australia, London, New York City, California and several other USA cities. Holly, along with several of the Chapel Designers, designed the flowers for

The Knot Dream Wedding in 2014 at the Biltmore Estate. In 2015 Holly Chapple was chosen as a Martha Stewart top wedding floral designer. In addition her work can be seen in numerous print and online publications. On July 30th 2015, Holly and Evan purchased a 25 acre farm that they named Hope. Hope Flower Farm is a flower art farm and Bed & Breakfast. Designers and educators from around the world will be gathering at Hope Flower Farm for educational workshops and art installations. Hope Farm is also available for weddings, special events and photo shoots.

In October 2017, it was announced that Holly and Syndicate Sales have partnered up to create a collection of products bearing her name. The Holly Heider Chapple Exclusively for Syndicate Sales collection brings Holly’s game-changing “egg” and “pillow” mechanics to the floral forefront, along with a signature collection of coordinating vases. The Holly Heider Chapple Exclusively for Syndicate Sales collection became available January 2018.


Brian Watson - Myrtie BlueBrian Watson (Fort Walton Beach, Florida)

Brian was born in Rome, Italy and as a child travelled and lived in many parts of the world including Manila and Mexico City. The Free time of his childhood was consumed with creative playing and “making things” – including the making of “mud pie dioramas” (little landscapes from plants, twigs, moss, gravel, etc in tin pie pans and such). His education included studies in computer science and the arts. (college years were dedicated to studying Studio Arts and Digital & Imaging arts). After college, he started a garden design business and began working in the garden and florist industry. He opened a small retail and floral shop in 1998 called Floribunda!. Brian, then, found a calling for weddings and worked for various companies in the industry before opening Myrtie Blue with husband, Gene.

Brian’s work has been featured in many publications including Flower Magazine, Flutter, Southern Living, Southern Weddings, Magnolia Rouge, Utterly Engaged, and Weddings Unveiled. His work has also been featured on countless blogs: Style Me Pretty, Martha Stewart Weddings, Brides, Once Wed, Snippet & Ink, Wedding Chicks, Junebug Weddings, Flirty Fleurs and many more.

Working along Florida’s beautiful Emerald Coast (Watercolor, Seaside, Alys Beach, Rosemary Beach, Carillon Beach), Brian has developed his own unique style and aesthetic reflective of a natural, dreamy, and relaxed coastal attitude. His wedding designs fit harmoniously into their surroundings and exude romance, warmth and intimacy – leaving a lasting impression. He is excited to share his love, knowledge and insight on working with flowers filtered through his perspective of nature, light, color, and atmosphere.


Alicia Schwede by Georgianna LaneAlicia Schwede (Seattle, Washington) |

Designer and blogger Alicia Schwede is the founder of the leading floral design & industry blog and magazine Flirty Fleurs. She regularly lectures on design and social media at workshops and events around the country. She is also the creative mind behind Seattle-area floral design studio Bella Fiori. Her work has been featured in The Knot and Style Me Pretty and in her book Bella Bouquets.

Alicia will be joining the workshop to present on Photography & Instagram.








Jessica Zimmerman of Zimmerman Events, Arkansas Wedding PlannerJessica Zimmerman (Conway, Arkansas)

Jessica Zimmerman is the founder of ZIMMERMAN. Jessica’s design work has been featured in People, Martha Stewart Weddings, Brides, Southern Living, and many more. While Jessica is known for her organic and unrestrained design style, she is best known in the floral industry for her business skills. Her course, The Business Behind the Blooms, has helped turn thousands of floral designers into profitable business owners!

Jessica loves what she does in her studio, because it gives her the opportunity to invest in what she loves outside of her studio. Her husband, Brian, is her partner in all things life. Together they have a daughter, Stella, and twin boys, Perry and Zeke – a full home and even fuller hearts! Jessica is also a passionate traveler, a lover of the adventure it brings along with the chance to be exposed to all this beautiful world has to offer.






Corbin Gurkin - PhotographerCorbin Gurkin (Charleston, South Carolina)

Corbin Gurkin will be joining Florabundance Design Days as the official photographer.

Corbin has photographed weddings in places as diverse as California’s wine country, the striking beaches of Thailand, beloved Paris, country estates in Ireland, and the hillside villages of Tuscany. Her work has been regularly featured in Martha Stewart Weddings, Harper’s Bazaar, Vogue and Town & Country, and she’s captured PDN’s Top Knots Wedding Photography grand prize award. True to her wanderlust spirit, Corbin shares her time between Charleston, South Carolina, Southern California, and New England.








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