When considering a floral composition, it is essential to have the proper attention to the Principles and Elements of design. These are the general guidelines that govern all designs from floral to home décor to everything in between. Once the…
There are Elements of Floral Design in every floral composition. The elements are defined by the AIFD GUIDE TO FLORAL DESIGN: Terms, Techniques and Traditions as the directly observable components, ingredients, and physical characteristics of a design. There are 8…
Mother’s Day can be one of those holidays that can increase your average ticket dramatically with just a little effort and some staff training. The results can make the difference between an ok holiday and turn it into a WOW…
Many brides have jumped on the train of the DIY or Do It Yourself. Television has helped fuel this by giving us expert advice from plumbing, remodeling, decorating interiors and every other subject worth exploring. Weddings have not escaped this…
Easter is one of those holidays in the floral industry that generates mixed emotions as to how good, bad or ugly it can be. While everyone is feeling the pinch of slower economic times, one of the positive aspects this…
Lots of associations are thought of when we hear the month of March. For some it is all about basketball and March Madness. For others it is the time of seasonal change when March comes in like a lion and…
In today’s retail environment, there are many departments that handle interaction between customers and the retail establishment. Think of the different departments imbedded under one roof of your favorite retail shopping experience. There might be as many as 10 persons…
Success comes in many ways. One way to help ensure success with a task is to establish goals and write them down where they can be seen, evaluated and re-evaluated to make sure everyone is working on the same plan.…
