IT’S ALL IN PRESENTATION
We work very hard in the floral industry to make our daily sales goals happen. We advertise our products in many ways, we take pride in sending out our best work with the freshest product from Florabundance, and we offer…
We work very hard in the floral industry to make our daily sales goals happen. We advertise our products in many ways, we take pride in sending out our best work with the freshest product from Florabundance, and we offer…
Color is one most impactful elements of design that we work with on a daily basis. It is usually the first reaction that customers react to. Color harmonies or collections change from year to year to keep a fresh look…
Color is one of the best elements of design that you can work to your advantage if you know a few basic characteristics and terms. Knowing the trends in colors in your market area gives you a distinct advantage by…
When we hear the word blush, several definitions come to mind. Probably the one many people think of is the reaction to something embarrassing. The skin tone becomes more red and deeper in tone than its regular color. This is…
Lots of people perk up when they hear the words ‘designer’ looks. The word designer has many connotations. For those of us in the floral industry, it often has an association with the position of floral designer. When it refers…
WOW, where did the summer go you ask yourself? It seems we just got Mother’s Day, Proms, and Wedding Season behind us and BAM, summer is over! While some schools have been back to school for several weeks, Labor Day…
When we hear the word ‘berry’ many things come to mind. Strawberry, blue berry, raspberry, Logan berry, and cranberry might be just a few of the word associations. Some people might associate the words with edible fruits, while other people…
Retail and special events companies have many things in common. One is the fact that they both plan special events. Special events such as weddings, parties, bah mitzvahs and bar mitzvahs, and corporate events all can be very lucrative if…
During the dog days of August, summer seems to drag on and on with little end in sight. While it is still going strong in most of the country, giving your customers a reason to by everyday flowers is sometimes…
Nashville Tennessee was alive with sights and sounds this past weekend! Nashville is known for its home for country music artists, but this weekend it was the home for the Tennessee State Florist Association. With a talent pool of some…