The Rose Parade

Each year, Florabundance supplies cut flowers for a number of the floats in the annual New Year’s Day Tournament of Roses Parade in Pasadena, California. We wish to express our appreciation to our customers, Cal-Poly Pomona and Larry Crain Productions for their trust in our ability to assist in making their involvement in the parade a success.
According to Larry the Tournament of Roses Parade’s have always been the major focal point of its’ international appeal. They have evolved from static floral displays in the early years to exotic, animated floral creations.

Larry believes that the Tournament of Roses Parade is first and foremost a floral pageant. Therefore each float must be carefully designed, engineered, and decorated for floral display. Charisma floats and it’s designers provide the design, animation, music, and special effects are used to enhance the entry’s artistic floral focus and its theme.